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Upcoming iOS 14 App Tracking Transparency Framework and Your Facebook AdsInventory Based Advertising with Facebook
Bosch Employs Search Optics’ Intelligent Retail Strategies
Search Optics Selected By Audi as a New Tier 3 Digital Solution Provider
Search Optics Selected to Optimize Digital Marketing for D21 Motors, CAOA Chery Dealer Network in Brazil
The World Cup Is Reshaping Global Digital Marketing
IGTV: What It Is and How It Can Help Your Business
Search Optics Appoints David Cox as North American President
Measuring What Matters to Increase ROI
Smart Targeting: Facebook/Cambridge Analytica Policy Changes May Affect Your Business
How Twitter's Character Increase Impacts Your Brand
Facebook Refocuses Newsfeed: What It Means For Your Brand
Kearys Automotive Revolutionizes Digital Marketing Strategy
The Evolution of Email
Budgen Motors Appoints Search Optics to Lead Online Marketing Strategy
Search Optics Named Preferred Provider for New Mazda Co-Op Program
5 Minutes with Denis Fuster
7 Tips to Increase Your Social Media Following
Why Mobile-First Should be Your Strategy
Search Optics Announces Virtual Business Development Center to Optimize Auto Dealer Lead Management
Shaping the Future of Automotive MarTech - Interview with Eduardo Cortez
The Importance of Brand Safety
Dynamic Search and Re-marketing Paid Search Tactics
Your Digital Spring Cleaning
Coon Rapids Chrysler Grows ROI
MarTech Advisor Interview: Digital Expert Troy Smith
Smart Partnerships: Choose The Right Marketing Provider
Drive Web Traffic with Snapchat Snapcodes
Campbell Ford Shifts to Digital to Drive Results
Spend less, get more with programmatic media
Avantage Ford Drives Brand Awareness
Dominion of Bedford Drives Traffic
Why Mobile-First Marketing Matters
Honda dealer optimizes site to improve organic search results and drive traffic
Your New Year's Marketing Resolution
Courtesy Chevrolet Drives Holiday Sales
Optimize Your Paid Search Campaigns
Franchise Grows Brand Awareness
How Marketers Should Use Personalization Now That Facebook Has Set The Bar High
Measure What Matters to Maximize ROI
How to Leverage Hyperlocal Through Programmatic Mobile Campaigns
Search Optics Announces Results from First Annual U.S. Automotive Digital Marketing Trends Survey
5 Essential Questions to ask Before Choosing a Digital Marketing Provider
Mobilize Your Business To Drive Holiday Sales
Black Friday Tip Sheet
Leverage Display and Video Advertising to Steal Market Share
North American OEM Drives High-Quality Leads with Digital Marketing partner, Search Optics
Search Optics Executive Selected to Discuss Mobile-first Strategies and Trends at J.D. Power Automotive Marketing Roundtable
Why leveraging hyperlocal can give you an edge over your competition
UPTRACS: Customizable measurement that delivers the right insights for your dealership
GMC Dealer Dominates the Competition with a Personalized and Fully Responsive Website
Drive Leads and Grow Awareness with a Localized Social Media Content Strategy
Drive Leads and Build Brand Equity with a Strategic Video Campaign
Measuring ROI of Digital Marketing in Automotive
Search Optics Leverages a Mobile-first Strategy For Brazil's Largest Auto Service Company
Search Optics Ramps Up Community Involvement
How to Hit the Microtarget - Article by Troy Smith in Auto Dealer Today
Search Optics Mobile Platform Featured in Canadian Auto World
Serving Traditional Ads in a Smarter Way
Future of Mobile Advertising
Effective Keyword Bidding Drives Success
President and Founder of Search Optics, Troy Smith, Featured in Forbes
Are Dealers Doing Enough to Differentiate Themselves in the Digital World?
Why programmatic should be your go-to tactic to drive awareness
Digital spending done right, not just more
Search Optics Hires VP of Global Enterprise Solutions
New Search Optics study shows how your digital marketing strategy measures up
Mobile First Infographic
Search Optics Roars Into NADA with New Mobile-First Marketing Products and Accelerated Global Growth
Digital Marketing Innovation Comes to the U.K. Automotive Industry as Search Optics Crosses the Water
You Can't Close a Click
Why Data is Driving the Future of Digital Marketing
Search Optics Named Winner of Google’s Mobile Champion Award
Search Optics Leads Industry with Most Google Certifications
How to Prepare Your Online Presence for Holiday Shopping Season
Optimising Digital Spend for the Holidays
A Mobile Market
Christian Fuller Offers Insights on Multi-Channel Marketing at J.D. Power
Where's the Money?
Five Local Search Tips That Deliver Results For Any Business
Welcome to Blueprint
Key insights Shared by Search Optics' Christian Fuller at J.D. Power Automotive Roundtable
Why content marketing is an essential part of your SEO strategy
Working On The Business Versus In The Business: Realizing The Greatest Return On Brainpower
Use Consumers’ Superpowers For The Good of Your Dealership
Search Optics Promotes Eduardo Cortez to President of Latin American Business Amid Strong Regional Growth
How you can get more out of your attribution strategy
Increase brand queries—and dealer visits—with video
Search Optics Selected Metro Detroit's Best and Brightest Companies to Work For
Why mobile-first marketing matters more than ever [Infographic]
Generate more phone leads and better online reviews with a local search campaign
ICYMI: The Keys to Great Natural Search Webinar (Video Replay)
Local Search and Reputation Management
Social Media Has Changed; So Should Your Strategy
Search Optics and The Greening Grow a Brighter – and Greener – Detroit
Google Incorporates Tweets into Mobile Search Results
The Key Pairs of Characteristics for Great Organic Search
New Search Optics SEO and Content Marketing Packages Push Dealer Rankings Upward
Google's 'Mobilegeddon': Sink or Swim
Showrooming on Mobile Devices
Increasing organic, on-site, shopping traffic by optimizing keywords and engaging users
Shift to a Mobile-First Strategy to Stay Ahead
Google Selects Search Optics® as a Google AdWords Premier SMB Partner
Growing engagement and increasing SEO ranking by using quality content
Google Launches New “Callout” Ad Extensions
Improving awareness by effectively bidding on keywords
Seven Steps to an Influential Facebook Presence
A comprehensive social media strategy leads to higher engagement and greater reach.
A Closer Look at Blueprint Platform™ by Search Optics®
How to Tailor Standard Display Ads to Meet Your Business Goals
Video provides a significant incremental lift to digital marketing campaigns.
Search Optics® ‘Share for a Cause’ Fundraiser Benefits Detroit-Area School Projects with More Than $10,000 Donated
Going local is the way to go for a stronger social campaign and higher engagements.
Search Optics® Rolls Out New Mobile-Optimized Website Platform to Fuel Stronger Sales for Automotive Dealers Worldwide
Search Optics® Honored as a Top Workplace in the Detroit Metropolitan Area
Facebook Cracks Down on “Click-Baiting”; Promotes Native-Link Format
Search Optics® Launches Next-Generation Certified Pre-Owned Inventory Platform for Jaguar Land Rover North America
Search Optics’ JLR CPO Inventory Sites Featured in Automotive News
AdWords Website Call Conversions – A Leap Forward in Lead Attribution
The Importance of Tailoring Content for Mobile
Penguin, Panda, Hummingbird, and… Pigeon?!
Search Optics® Acquires DigiGo; Unites Two Visionary Forces in Automotive Internet Marketing
Search Optics Becomes First Certified Partner in Auto Audience Network
Taking a Proactive Approach to Google’s Latest Penguin Update
Using Data Aggregators vs. Actively Managing Local Directory Listings
Developing an Integrated Marketing Strategy: Digital Display and Video
Avoiding Paralysis by Analysis: Making Good Decisions with Your Data
5 Facebook Mistakes Businesses Should Avoid
Paid Search Pays Off: The Many Benefits of Buying Your Brand Keywords
Testing Different Strategies to Optimize Your Display Campaigns
Understanding Competitive Metrics: 4 Components of Impression Share
How to Create Content Your Customers Will Want to Read
Understanding the Impact of Google’s Panda Update on SEO
Responsive Design: More Advantages for More Devices
Creating Cost-Effective Marketing Campaigns with Display Advertising
It’s Not Just About Keywords: Taking a User-Centric Approach to SEO
Don’t Overlook Bing Local
Search Optics Inks Partnership with Kayne Partners to Bolster Effective Digital Marketing Initiatives
Search Optics on Maximizing & Measuring Digital Marketing Efforts
Go Against the Grain of Brain Drain: Keeping Digital Marketing Human
Use Ad Extensions to Improve Your Google Ad Rank and Campaign Performance
A Can-Do Ad-itude: How Websites Always Advertise
Search Optics’ New Inventory Layout, Pacific, Improves User Interface
Online Video Advertising: A Cost-Effective Complement to Television Commercials
Building an Integrated Digital Marketing Strategy
The (Growing) Influence of Google+
Is Content Curation Helping or Hurting Your Website’s SEO?
Things to Be Aware of When Tackling Local Search
5 Essential Guidelines for Running AdWords Enhanced Campaigns
Social Media Recap: Grumpy Cat Does Not Sell Cars
Why Does Google Change Website Rankings Over Time?
Five Search Optics Stats Reports You Need to Know!
General Motors Names Search Optics a Turnkey Dealer Marketing Partner
California Auto Dealer Tech Firm Moving Big Office Into Ferndale
Search Optics Looks to Make Websites Pop
Search Optics’ Mobile Strategy Reaches Hottest Leads
Search Optics’ ReMarketing Strategy Boosts Lead Conversions
Boost Profits With Ultra-Targeted Paid Search Strategy
Top Buick/GMC Dealer Benefits From Search Optics Mobile Website Solution
Why Put Your Reputation At Risk With Uncontrolled Social Media?
Mobile Usage Report Shows Importance Of Mobile Marketing Strategy
Organic Search Engine Optimization And Effective Paid Search Pay Off
Social Signals: New Ranking Opportunities For Socially Active Dealers
Digital Perspectives for Automotive Dealers: Part 3
Digital Perspectives for Automotive Dealers: Part 2
Digital Perspectives for Automotive Dealers: Part 1
SEO Factors To Consider When Changing Domains
Search Optics Debuts Interactive Marketing Solutions At Digital Dealer
Snail Mail vs. Email: Which Do Customers Respond To?
Search Engine Optimization (SEO) Done Right
5 Internet Marketing New Year’s Resolutions to Try
Reasons For Automotive Dealers to Offer Leasing Specials
Google is Making Waves
Social Media Shakes Up Mainstream Media
SEO Techniques (and why Search Optics uses the good ones)
Reputation Management: Make Your Campaign More Effective
Great Ideas for Automotive Dealers Fall Specials
Search Optics Monthly Poll
Cash For Clunkers: The End Results for Automotive Dealers
The Newest Search Engine: Google Caffeine
Search Optics Announces the Rollout of Mobile Websites
Good Website Trumps Good Salespeople
Automotive Dealers Participate in Cash For Clunkers
Automotive Dealers Can Take Advantage of DIY Mechanics Trends
Social Media: Tips for Tweets
Using Effective SEM For Your Auto Dealership
Cost Per Click is Irrelevant, Generate Leads Instead
Search Optics Clients Presence on Bing
Search Optics Offers Social Media Management
Increase Your SEO Budget For The Recession
Let Search Optics Manage Your Pay-Per-Click (PPC) Campaign
Email Marketing In The Recession
The Importance of Reputation Management For Your Auto Dealership
Search Optics Analytics Tips & Tricks – What You Need To Know
Internet Marketing Relevance – Partner With Search Optics
SEO and PPC: A Dynamic Duo
Automotive Retailers Need To Revisit Online Marketing Efforts
Meta Tags Still Matter to Search Engines
Profitable Internet Marketing for Automotive Retailers
For Optimal Internet Marketing Results : Measure, Measure, Measure
It All Started When Google Became A ‘Verb’
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