Google Selects Search Optics^® as a Google AdWords Premier SMB Partner

SAN DIEGO—Mar. 23, 2015—Search Optics®, a leading digital marketing provider with a specialty in automotive, today announced it has been selected into the Google AdWords™ Premiere SMB Partner Program. Search Optics specializes in providing automotive dealer associations and dealerships with data-driven campaigns that are backed by real, human analysis from more than 150 Google-certified employees – the most in its industry. More than 1,000 dealers use Search Optics to create incremental showroom traffic to push sales up.

“The Google AdWords Premier SMB Partner Program was created to help small- and medium-sized businesses who don’t have time or resources to manage their advertising campaigns,” said Ben Wood, head of Google’s Americas channel sales partnerships. “Our PSP partners like Search Optics offer expertise, experience and end-to-end customer service so business owners can focus on running their business.”

In 2014, Search Optics achieved record year growth thanks to integrated digital marketing platform with a full suite of digital services and digital marketing experience. Search Optics’ flagship digital marketing platform, Blueprint™, enables dealers and companies of all sizes to quickly and easily build their digital and mobile presence using responsive web techniques. Last year, Search Optics expanded its capabilities with the purchase of DigiGo, a leading automotive website design, social media and SEO business, adding more hands-on expertise to Search Optics’ already extensive portfolio of work.

“This recognition from Google as part of the Google AdWords Premier SMB Partner Program reinforces our philosophy that quality, hands-on marketing has a more positive impact than automated digital marketing,” said Christian Fuller, chief relationship officer at Search Optics. “Over the past few years, Search Optics has been rapidly gaining a reputation for thoughtful marketing campaigns that are carefully constructed to fit each of our clients’ needs, thanks in part to our recently launched Blueprint platform.”

About Google AdWords Premier SMB Partner Program

The Google AdWords Premier SMB Partner Program (PSP) connects Google’s trusted and experienced AdWords partners with small- and medium-sized businesses that want expert help in creating, managing and optimizing their online advertising campaigns. In addition to in-depth AdWords expertise, PSP partners provide full-service campaign management, detailed reporting, one-on-one customer support, and broad marketing guidance to help advertisers make the most of their campaigns.

Premier SMB Partners meet Google’s highest standards and criteria for qualification, transparency, and customer service, which includes completing extensive Google product and account management training. This ensures they can provide small businesses with the most effective AdWords advertising solutions.

For more information about the Google AdWords Premier SMB Partner program, visit: http://www.google.com/ads/premiersmbpartner/

About Search Optics

Search Optics is a digital marketing company that specializes in custom, integrated solutions with an emphasis on return on investment. The company uses an uncommon blend of leading edge technology and human interaction to turn virtual traffic into measurable results. Search Optics, which was founded in 1998, has corporate offices in San Diego, Detroit, Orange County, Calif., Toronto, Montreal and São Paulo, and field locations in major markets throughout the U.S. and Canada. For more information, please visit www.searchoptics.com. You can follow Search Optics on Twitter, LinkedIn, G+ and Facebook.

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Media Contacts:

Adrian Eyre
Ogilvy PR
T: 415.677.2708
E: Adrian.Eyre@ogilvy.com

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